Glebelands, a stunning care home in Wokingham, has been acquired by Greensleeves Care, an award-winning care home charity. The new home becomes the 21st member of the Greensleeves Care family and will represent a proud addition to the well-respected care organisation that currently provides residential, dementia and nursing care to over 800 people across the Midlands, South and East of England.
The sale of the home by the Cinema and Television Benevolent Fund (CTBF) is a key part of The CTBF’s change to its long-term strategy which involves a refocusing of its efforts to better support members’ changing needs and lifestyles.
During the process to select the best organisation to take over the home CTBF met with a number of care home providers before unanimously deciding that Greensleeves Care was the best organisation to continue the excellent care and take the home forward. Central to their decision was the ethos and culture of Greensleeves Care, which the CTBF felt was very similar to their own, along with their strong track record of delivering exceptional care to older people.
Greensleeves Care has been providing high quality care for older people for 20 years. As a charitable trust, it is not-for-profit, so all financial surplus is reinvested back into its operations, helping them to continuously improve the homes and deliver outstanding care and services to residents.
Paul Newman, Chief Executive of Greensleeves Care, welcomed the agreement: “We are really looking forward to the residents and staff of Glebelands joining Greensleeves Care and extending our sector-leading support services to them.
“We have much in common and share fundamental values about our approach to care. Care is at the heart of everything we do. Like us, they are focused on making a positive difference to the lives of residents and we will work closely with them to ensure the handover is as smooth as possible.”
D’Arcy Myers, Interim CEO of The CTBF, commented: “I’m really pleased we have been able to conclude the sale of Glebelands to Greensleeves Care as I believe they will build on its track record as a fantastic care home that provides a very personal and warm service to its residents.
“Glebelands has played a hugely important part in the services we have provided as a charity over the years and I’m very glad that it will remain an option for all of our beneficiaries in the future.
“Our plan is to concentrate on better meeting the changing needs of people working behind the scenes in Cinema, TV and Film, who find themselves in times of need for one reason or another.”
To find out more about Glebelands or to visit the home, please contact Sue Bickerstaffe on 0118 974 3260.